About Robyn Snyder
I grew up in a small rural town in west central Minnesota—the middle of three girls (insert classic middle-child joke here). I was an involved kid who loved saying yes to opportunity: sports, music, leadership, and anything that connected me with people.
After college at Golden Valley Lutheran College and Concordia College in Moorhead (go Cobbers!), I got married. He was thirteen years older, and while that chapter taught me a great deal about life and resilience, it was also an abusive relationship.
We lived a nomadic life co-running a houseboat operation across the U.S.—Rainy Lake on the Canadian border, Lake Oahe in South Dakota, and winters in Florida—until I finally found the strength to leave and start over.
A few years later, I found myself in another marriage and business partnership. My second husband and I co-ran a sign company, and when the industry shifted to digital, I stepped in full-time. The marriage eventually ended, but the business did not.
When we divorced, I bought out the company and poured everything I had into it. For a time, I lived in a small apartment above the shop, paid my dues, and focused on rebuilding—personally and professionally. Over the years, Winning Edge Graphics has grown into a thriving 10-person operation serving businesses across the region. Along the way, I discovered something important: I was stronger than I ever imagined, and sometimes going solo is the first step to soaring.
During that season, I came across a quote that made me stop and really think. It talked about how focusing on what’s good can change the direction of your life—how what you pay attention to grows.
Around the same time, I was introduced to The Energy Bus by Jon Gordon. It felt practical, relatable, and real—like someone finally put words to what I was starting to figure out on my own. That experience eventually led me to become a certified Jon Gordon Trainer so I could share those tools with others.
I began practicing positivity intentionally—at home, at work, and in everyday moments. At my company, we start each day with a morning huddle focused on gratitude, encouragement, and learning from yesterday. I’ve seen how small things—a genuine compliment, a kind hello, or doing something thoughtful when no one’s watching—can ripple outward.
In 2020, I served as Chamber President and chose the theme Be Positive. Do Positive. I had no idea a global pandemic was about to hit—but that message turned out to be exactly what our community needed.
Since then, I’ve felt a steady nudge to take this message beyond my business and my hometown. That’s why I started Positivity is a Super Power.
I love to travel—usually solo—and I see each journey as an opportunity to connect, encourage, and uplift. Whether I’m in an airport security line or chatting with someone in an elevator, I believe every moment holds the chance to make someone’s day a little better.
This isn’t just a brand. It’s a calling. And it’s taken me a lifetime to realize something important: I’m not the hero of this story—positivity is.
Whether it’s through speaking, writing, or everyday interactions, my mission is clear: to help people recognize the power they already have to choose optimism, practice positivity, and change their world from the inside out.